This collection is inspired by Los Angeles and our team traveled there to create all the digital content. It was an incredible filming period where a lot of effort was dedicated to convey all the inspirations developed for this collection.
We wish that through our photos and videos, you'll be able to embark on a magical travel and enjoy the wonderful neighborhood of Los Feliz but we don't want to reveal any more secrets of the new collection as we'll be launching it in just a few weeks. We hope you can enjoy it with lots of love.
Our team prepared popcorn and cotton candy for the children, who enjoyed it immensely. The catering was inspired by Thanksgiving Day which we found to be a very special day to celebrate this press day presentation. We accompanied it with a very special playlist that ended with us all dancing.
Thank you so much to everyone who attended our press day and shared all the positive energy for the upcoming collection. We can't wait to show it to you!